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Welcome to PharmacyWeek.com

We are your one-stop resource for finding qualified pharmacy candidates. We offer the best selection of pharmacy recruitment tools available, including options for print advertising, online advertising, postings in our opt-in email newsletters, and access to a direct mailer’s dream: a mailing list of almost every licensed pharmacist in the country (more than 250,000 strong).

Our account executives will help you select the best advertising package for your needs and budget, whether that’s a print ad in PharmacyWeek and online at PharmacyWeek.com or our RecruitingEdge advertising package which integrates double print/online runs with an online pharmacy profile and direct mail postcards sent directly to licensed pharmacists in the geographical areas of your choosing.

One of the most common questions we get from pharmacy advertisers has to do with advertising in those Sunday newspapers. "If everyone is doing it," they ask, "it must be working, right?" Ask our account executives to share with you how advertising pharmacy positions in PharmacyWeek is a much better option. Daily newspaper circulation has been on the decline for many years, and continues to slide. At the same time, consider the small percentage of the daily newspaper’s readership who are pharmacists. With PharmacyWeek, all of our readers – both print and online – are pharmacy professionals. Best of all, PharmacyWeek readers have opted in to receive our publication, so they’re already qualified themselves as job seekers.

Salary Survey and Other Resources

PharmacyWeek is also the place to go for the most current and respected pharmacy salary information. Every six months, PharmacyWeek teams with PharmacyOneSource and Mercer Human Resource Consulting to bring you the latest salary information in the pharmacy industry. You can view summary results, elect to participate in the next survey, or purchase the full report right here at PharmacyWeek.com.

Lastly, check out the free resources located in our Stay Informed area exclusive to pharmacy employers and advertisers.

LIFE: When It's Worth It

by Danielle Dresden

PharmacyWeek Vol. XVII - Issue 17
Published: 5/4/2008

Advertisements often ask customers "Why pay more?" While there are few good answers to that question, people do pay premium prices all the time, and often for nothing more substantial than a name. That's what branding is all about, and small wonder it's been a hot topic in marketing for years. Marketers use that power to shape pricing for goods and services. But consumers still decide how much they think a name is worth paying for.

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WORK: Reviewing What Is Good

by Danielle Dresden

PharmacyWeek Vol. XVII - Issue 17
Published: 5/4/2008

The ancient Greek philosopher Plato said, "They certainly give very strange names to diseases." Imagine what he'd have thought of the names we give medications, not to mention the idea of paying more for a medicine because of its name. However, in light of increasing financial pressures it seems more and more Americans are willing to bypass the brand names mindset and give generics a try. As more drugs go off patent and more patients use them, pharmacists will face an interesting balancing act.

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